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Creativity in small spaces

Has fact-based communication killed creativity in healthcare marketing?

Unfortunately, it has!

It seems that too often life-science companies forget that our customers, the HCPs, are humans like the rest of us. They are overloaded with information like the rest of us.

So we need something extraordinary to stand out from the daily flood of sales reps, emails, webinars, congresses, phone calls, etc.

If you want your brand to stand out, you need creativity. Data alone won’t do it.

In this 3-minute video, Anders talks about:

  • Creative messaging
  • Creative customer journeys
  • Creative formats
  • And a creative marketing mix

Watch the full video now and schedule a consultation to discuss your company’s specific needs and challenges.